JIMMY CHOO - MEET ME AT THE BAR

For Jimmy Choo’s Meet Me at The Bar dinner in Dubai, our team transformed The Guild at ICD Brookfield Place into an immersive world crafted around the launch of the new Bar Hobo bag. Hosted by Creative Director Sandra Choi and filmmaker Nadine Labaki as guests of honour, the intimate dinner came to life through an experience we designed to fuse design, atmosphere, and music into one unforgettable night. From the creative concept to guest curation, we thoughtfully shaped every element, including a bespoke culinary journey by food artist Sophia Stolz and a magnetic live DJ set by Detroit legend Carl Craig. The result was an evening where fashion, culture, and sensory storytelling came together in the most effortless, irresistible way.